Project Overview

When Josh came to us, Stump Busters was already doing great work around Lincoln, Nebraska with nothing online to prove it. No website, no real search presence, and no clear place to start. Every job came from word of mouth, while anyone searching for stump grinding in the area landed on a competitor instead. We built his entire web presence from the ground up: a fast, conversion-focused, multi-page site covering every service Stump Busters offers and the areas around Lincoln they serve. It is engineered to be read cleanly by search engines, maps, and AI answer engines, with proper structured data, a single consistent name, address, and phone number, and an FAQ built to answer what customers actually ask. Then we proved it. The finished site scored over 90 out of 100 on both our GSC SEO and AEO audits, taking Josh from invisible online to a digital presence that finally matches the quality of his work.

Highlights

• Built from scratch as Stump Busters' first ever website and online presence
• Full multi-page site covering every service, from stump grinding to complete removal and cleanup
• Local SEO and dedicated service-area pages targeting Lincoln and the surrounding communities they serve
• Technical SEO foundation: clean site structure, fast load times, and correct on-page markup
• Full AEO/GEO foundation: LocalBusiness and Service structured data, a single consistent NAP, and an extraction-ready FAQ for AI answer engines
• Scored over 90 out of 100 on both our GSC SEO and AEO audits

Services Delivered

• Web Design & Development
• Technical SEO
• Local SEO
• AEO/GEO Optimization
• Conversion Optimization

Frequently Asked Questions

I already get business by word of mouth, so why would a company like this need a website?

A website gives people a place to find and verify the business when they search online. In this project, Stump Busters had strong local work already, but no online presence, so search traffic was going to competitors instead.

Did you create this company's online presence from scratch, or just update something they already had?

This project started from zero. Stump Busters did not have a website or a meaningful search presence, so we built the full web presence from the ground up.

What kinds of pages were included on the site?

The site includes a multi-page structure with a homepage, dedicated service pages, and city landing pages for areas around Lincoln. Those city pages replaced placeholder content with pages built to support real local visibility.

What information does the quote form collect from potential customers?

The quote form is set up to capture the service type, urgency, and project details. That helps the business get useful lead information right away when someone reaches out.

How do you make sure the business details stay consistent online?

For this project, we used one consistent name, address, and phone number across the site. That consistency supports how the business is read by search engines, maps, and AI answer engines.